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L.A. Set to Host Consecutive LPGA Events for First Time with JTBC LA Open and JTBC Championship



LOS ANGELES, Feb. 24, 2022 – The LPGA Tour andOutlyr jointly announced today that Los Angeles will host back-to-back LPGA Tour events for the first time, taking place in April 2022. The JTBC LA Open returns for a fourth year at Wilshire Country Club on April 18-24, followed by the inaugural JTBC Championship at Palos Verdes, taking place as Palos Verdes Golf Club, April 25-May 1. Both events will feature fields of144 of the world’sbest female golferscompeting over 72-holes for overall purses of $1.5 million each.


Tickets are on sale now for both the JTBC LA Open and the JTBC Championship at Palos Verdes.Tournament Officials also announced the “LA LPGA Dual Ticket” – a weekly grounds pass that provides access to both tournaments, marking the first time that spectators will have the opportunity to purchase one pass for back-to-back LPGA events. Tickets will be sold exclusively via the tournament’s official websites; the JTBC LA Open at www.la-open.com and the JTBC Championship at Palos Verdes at www.jtbcchamp.com.


In addition, all service personnel, including military (active, retired, reserve and veteran), fire, police, and EMS and their immediate family (up to four tickets) will receive complimentary admission to both tournaments. The JTBC LA Open will once again include the Hero Outpost on the 18th green, compliments of SERVPRO. The complimentary SERVPRO Hero Outpost tickets must be downloaded in advance from www.la-open.com and proper ID is required at the main entrance. Children under 17 also will be admitted free into the tournament with a paid adult.


“We are very excited to expand our footprint in Los Angeles with back-to-back events in the area for the first time, adding to the Tour’s already prominent presence in Southern California,” said LPGA Commissioner Mollie Marcoux Samaan. “We want to thank our friends and longtime partners at JTBC for providing us the opportunity to bring the stars of the women’s game to the heart of Los Angeles, one of the largest broadcast markets in the world.”


“Los Angeles has a rich history in professional golf, and we look forward to strengthening the LPGA Tour’s presence in embarking on a new spring tradition in women’s golf with these consecutive events in Los Angeles,” said Patrick Healy, executive director for the JTBC LA Open and JTBC Championship at Palos Verdes. “We look forward to working with JTBC in showcasing Wilshire Country Club and Palos Verdes Golf Club to the LPGA Tour’s global audience.”



Historic WilshireCountry Club returns as thehost venue for the JTBC LAOpen for a fourth year and will welcome fans backto the championship for the firsttime since 2019. The tournament made its debut in 2018, marking the LPGA Tour’s return to Los Angeles in more than a decade. Brooke Henderson captured her 10th LPGA Tour win at 16-under par at the 2021 editionof the championship, contested without fans in attendance. The 2020 edition was canceled due to the pandemic. Wilshire Country Club, which opened in 1919, is one of a select few venues to host eventson the LPGA, PGA TOUR and PGA TOUR Champions, as well as the PGA Championship.


“Wilshire Country Club has been a strong proponent of women’s golf and our members are excited about the return of the game’s best players – and the return of fans – to the JTBC LA Open,” said Mark Beccaria, President of Wilshire Country Club.


Palos Verdes Golf Club, often referred to as a “hidden gem” in Southern California, has a rich historyhosting women’s golf events. Palos Verdes has hosted the Northrup Grumman RegionalChallenge women’s collegiate championship for the past 25 years. Past individual winners include Carlota Ciganda, Natalie Gulbis, Brittany Lang, Bronte Law, Andrea Lee, LeonaMaguire, Lorena Ochoa andAnnie Park. The JTBC Championship at Palos Verdeswill mark the first professional tournament taking place at Palos Verdes Golf Club.


“We are privileged to welcome the LPGA Tour for this year’s JTBC Championship at Palos Verdes,” said David Klein, President of Palos Verdes Golf Club. “Our membership is excited to welcome back many familiar faces who competed at Palos Verdes during their collegiate careers, and we look forward to working with the LPGA Tour, JTBC and Outlyr in conducting a first-class event.”


Volunteer registration for both the JTBC LA Open and JTBC Championship at Palos Verdes is now open. Registration for both tournaments is $55, which includesa polo, hat orvisor, food, and beverage, and two daily tickets. For those who register to volunteer at the JTBC Championship at Palos Verdes, $5 will be donated to the Race to End Alzheimer’s Association. For moreinformation on how to volunteer, visit JTBC LA Open at www.la-open.com; and the JTBC Championship at Palos Verdes at www.jtbcchamp.com.


The JTBC LA Open and the JTBC Championship at Palos Verdesare owned and operated by Outlyr, a global event management, sponsorship consulting and activation agency.


About JTBC LA Open

The JTBC LA Open is the annual LPGA tournament at Wilshire Country Club in Los Angeles, April 18-24, 2022. The 72-hole tournament features the world's best female golfers competing for a share of the $1.5 million purse. More information can be found by visiting www.la-open.com.


About JTBC Championship at Palos Verdes

The inaugural JTBC Championship at Palos Verdes is an official LPGA Tour event that will be held in Palos Verdes Estates on April 25-May 1, 2022, at Palos Verdes Golf Club. One hundred forty-four of the world's best female golfers will compete for a $1.5 million purse across four days of official tournament play. Learn more about the tournament online at JTBCChamp.com.


About Outlyr

Outlyr (formerly Eiger Marketing Group) is a global event management, sponsorship consulting and activation agency that specializes in the development and execution of engaging events and experiences for brands.Outlyr creates strategic marketing platforms by leveraging its experience in event management, partnership marketing and customer engagement to enhance affinity for our clients. In addition to managing 12 professional golf tournaments, Outlyr also operates a number of other sporting and lifestyle events and manages the sponsorship portfolio for several blue-chip clients. For additional information, visit www.Outlyr.com.


Aboutthe LPGA

The LPGA is the world’s leading professional golf organization for women, with a goal to change the face of golf by making the sport more accessible and inclusive. Created in 1950 by 13 Founders, the Association celebrates a diverse and storied history. The LPGA Tour competes across the globe, reaching television audiences in more than 220 countries. The Epson Tour, the LPGA’s official qualifying tour, consistently produces a pipeline of talent ready for the world stage. The LPGA also holds a joint-venture collaboration with the Ladies European Tour (LET), increasing playing opportunities for female golfers in Europe. Across the three Tours, the LPGA represents players in more than 60 countries.


Additionally, the LPGA Foundation has empowered and supported girls and women since 1991, most notably through LPGA*USGA Girls Golf, the only national program of its kind, which annually engages with nearly 100,000 girls. The LPGA Amateur Golf Association and LPGA Women’s Network provide virtual and in-person connections to female golfers around the world, while LPGA Professionals are educators, business leaders and game-changers dedicated to growing the game of golf for everyone. Follow the LPGA on its U.S. television home, Golf Channel, online at www.LPGA.com and on its mobile apps. Join the social conversation on Facebook,Twitter, Instagramand YouTube.


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Media Contacts:

Jeremy Friedman Lakyn Moren

JTBC LA Open JTBC Championship at Palos Verdes

Outlyr Outlyr

407-721-9752 870-321-0225

jfriedman@outlyr.comlmoren@outlyr.com

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